Commenting on Blogs

Commenting on blogs is a good traffic generation strategy, depending on the traffic the blog gets. You will gain traffic and readers that way, and it is easy as well as free. It is also a way to build your links and eventually you could get better rankings in search engines. But that was not the idea behind blog comments.

Commenting on blogs is for people that are passionate about a topic and want to respond to the post of the blogger. By commenting regularly on blogs, you become part of the community. People will then see you as an important figure in the field and check out your brand/product/company. It is all about becoming part of that community. Not to mention the reputation you build for yourself by participating in comments.

Commenting on blogs takes time. It is not a one-two-three job of databases with blogs sorted by PR and topic, opening and typing a little “Great Post” in the comment box. Find a few blogs that interest you, read them regularly (or subscribe to them) and post something every few days. If you do this on a couple of blogs, you can build hundreds of links every month.

When commenting, keep in mind:

• Comments from No Follow blogs have value as well. Not only search for do follow blogs that can pass on link juice, but look for direct traffic as well.
• Become a regular poster in the same blogs. Chances are that you become an known figure in the community and receive more traffic from that blog.  Also, some blogs give fixed links to commenter with most comments in that month. This brings in another free link.
• Do not add any links in the comment body, unless your comment really can’t do without that link. Linking to your own blog is SPAM and these comments are often filtered and automatically deleted.
• Add your name in the Name field, or a short handle. Do not add a whole key phrase as anchor text.

Blog commenting is a very effective way of getting exposure and backlinks, but if it is going to be abused as reciprocal link exchanging and buying links, it will soon be dead. Either the blog owners will switch to nofollow links, or the search engines will place less importance on links in blog comments.  Let’s not abuse it.